Rural Reconstruction Organisation (RRO)
SECTOR: Health
SUB SECTOR: Awareness & Advocacy
UN Sustainable Development Goal:
Goal 3: Good Health and Well Being
% Spent on beneficiaries
Financial Score:
Age: 28 Years
Tax Benefit: 50%
Foreign donations:
Location(s): Tamil Nadu
Issues Addressed:
Health - focus on women and children
Supported by:
Government of India
Key Trustees:
Mr. D.Shunmugasundaram, Managing Trustee
Ms. Indira Gandhi, Trustee
Ms. Muthuselvi, Trustee
Ms. Sermaselvi, Trustee
Ms. Nalina Devi, Trustee
Sector Comparison:
Beneficiary Spend:
Average: 79.6% Highest: 99.9% Lowest: 28.7%
Average: Rs6 cr Highest: Rs115 cr Lowest: Rs1 lac
How much to donate
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Rural Reconstruction Organisation (RRO) is a registered voluntary organization serving the poor and marginalized people of seven blocks in Tirunelveli district in Tamilnadu. With North Ariyanayakipuram as base, RRO takes active part in all welfare measures of this area. It seeks to make a difference in the lives of children and women by generating awareness, capacity building and facilitating access to resources towards collective self reliance.

Main activities are:

  • Health: The NGO actively works in the following areas:

(i) AIDS – The organization aims to prevent transmission of HIV/AIDS from parent to child and to do this monitoring of ANC is vital. This monitoring is carried out by the outreach workers. Monitoring of new born babies is carried also out. The organization also conducts awareness campaigns for prevention and detection of AIDS.

(ii) TB – RRO seeks to control the occurrence of TB in the target area. Outreach activities are carried out to identify TB positive patients and ‘Symptoms, Diagnosis and Treatment’ are the major areas addressed.

A Kiosk facility (Axshya) for TB patients is being offered at the local Government hospital which is being monitored by RRO. Some of the services being monitored include information on TB, sputum collection and transportation, Flexi DOTs provision, domiciliary DOT to bed ridden patients, counselling services to patients and their families, etc.

  • Credit linkage to SHGs: RRO has been rendering the service of credit linkage to rural women since 1999 since it believes that it is a basic tool for social empowerment of marginalized women. This year ICICI and Indian banks have come forward to extend credit linkages worth Rs3 crores to 150 women groups.
  • Others: The NGO extends financial help to students to help them cover a part of their cost of education. Besides, awareness programs are conducted to highlight issues of women empowerment, population control, health and well-being, etc.
14 lac
14 lac
Source : Audit Report 2017
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