Child Rights and You (CRY)
SECTOR: Children
SUB SECTOR: Services
% Spent on beneficiaries
Financial Score:
Age: 42 Years
Tax Benefit: 50%
Foreign donations:
Location(s): 19 States
Issues Addressed:
Changing behaviors, attitudes and practices towards children; Partnering with Governments to strengthen policy and advocacy systems for children; Addressing the immediate/ critical needs of children; Sensitizing society to create an ecosystem where children are a priority.
Supported by:
Adobe, Bajaj FinServ, Citi, Hero, Oracle, Schindler, Voltas, Zydus
Key Trustees:
Mr. Ratan Batliboi, Board Chair/Trustee Ms. Rajni Bakshi, Trustee Mr. Praveen Kadle, Hon. Treasurer/Trustee Ms. Pervin Varma, Trustee Mr. Bahram N. Vakil, Trustee Dr. Ritu Priya, Trustee
Recognition: Best Campaign in Not-For-Profit (Silver) - Kaleido '21; Most Trusted NGO - The Brand Trust Report'18; Top 100 Non Profits in the World - The Elders'18
Sector Comparison:
Beneficiary Spend:
Average: 79.0% Highest: 98.2% Lowest: 26.1%
Average: Rs9 cr Highest: Rs237 cr Lowest: Rs1 lac
How much to donate
  • Rs3,600 to ensure regular vaccinations for 5 children against preventable deadly diseases
  • Rs7,200 to ensure 6 out-of-school children are enrolled back in school
  • Rs12,000 to help 12 premature underweight babies survive and thrive
See our recommended NGOs
Investing in Children, the building blocks of a nation's future
  • Crisis: (i) 46mn children, between 6-18 years of age, do not go to school. (ii) 33mn child labourers go to work instead of school. (iii) 1 of 3 children who is child bride, in the world, is from India.
  • CRY has interventions across 4 broad areas: (i) Education: Ensuring that children go to school and complete their education (ii) Health and Nutrition: Increasing access to proper nutrition and quality healthcare (iii) Safety and Protection: Addressing issues like child labour, child marriage, trafficking and abuse (iv) Child Participation: Creating an environment where children's voices are heard and considered.
  • Outcome: In FY21 - (i) 6,80,490 children impacted overall (ii) 1,63,541 children in CRY project areas, between the ages of 6-18 years, put in school (iii) 97% children in CRY project areas, under the age of 1 year, immunized (iv) 88% children in CRY project areas, under the age of 5 years, free from malnutrition (v) 2,064 children in CRY project areas rescued from child labour, child marriage & child trafficking.
56 cr
57 cr
Source : Audit Report 2020